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Conical has a reputation for providing creative and innovative support to clients across most elements of the marketing mix. We are particularly well respected for our work in the professional services and business to business sectors. We provide clients with flexible marketing support ranging from strategy formulation and brand evolution, through to marketing plan implementation. Our team includes people with FTSE level Marketing Director experience and our design team has won awards for projects created on behalf of some of the leading brand names in Europe. Our clients range from mid-sized companies through to major international organisations. Our approach is one based on a belief that branding is much more than simply a design issue. It is our firm belief that branding in all sectors should encompass the values, beliefs and culture of an organisation. This is especially the case in a service environment.

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Posts: 142
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Monday - Advertising Fun

Well its a grey cold spring Monday in the London area. Found this and some of the content made me smile. Enjoy. 

The Top 10 Worst Infomercials

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Boaty McBoatface a Comms. Sinking Feeling?

This is a wonderfully British story. But there is a potential for a Comms. own goal. No doubt naming the boat after Attenborough would...

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Crowdsource naming: more trouble than it's worth?

As the article below states, the idea behind crowdsource naming is to generate awareness, content and engagement. However, a lot of...

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Commendable but....

This story has left me scratching my head a tad. Yes it is a good addition to the general discussion about food contents, but is this the...

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Some nice creative here

Some pretty good adverts here. I particularly like the lion one form Amazon. Long live good creative!

Campaign Viral Chart: Apple's Cookie Monster ad holds on to top spot

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Understanding Google's language

Google Analytics is a hugely useful tool in understanding the performance of a website. But the language used can be confusing. If you...

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Becoming a Virgin Business

Seems that Virgin continues to be on the look out for new business partners. Virgin is obviously a very interesting business where brand...

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Information and Wisdom

Marketers are often bombarded with information. Data from open rates, campaign clicks, impressions and so on. However information in...

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Content marketing

Calls for clarity.

More clarity needed as government cracks down on ‘misleading’ content marketing The Competition and Markets Authority (CMA) is ramping...…

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ROI and Facebook

Many people have yet to explore Facebook advertising (it is well worth a look and we can help). It allows for some pretty accurate...

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Giggle Day

Some of this is actually smart marketing! Love the Pimms one.

Gullible? Then keep this tab open throughout the day, as we update the following list of 2016 April Fools’ Day pranks. Make sure you...…

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