Study: Mimicry improved sales and negotiation outcomes 400%
Researchers have isolated the reason mimicry works top increase sales and negotiation outcomes: trust. The person who was being mimicked...
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About
Conical has a reputation for providing creative and innovative support to clients across most elements of the marketing mix. We are particularly well respected for our work in the professional services and business to business sectors. We provide clients with flexible marketing support ranging from strategy formulation and brand evolution, through to marketing plan implementation. Our team includes people with FTSE level Marketing Director experience and our design team has won awards for projects created on behalf of some of the leading brand names in Europe. Our clients range from mid-sized companies through to major international organisations. Our approach is one based on a belief that branding is much more than simply a design issue. It is our firm belief that branding in all sectors should encompass the values, beliefs and culture of an organisation. This is especially the case in a service environment.
Contact
- Harvest House 37 London Road St Albans Herts AL1 1LJ
- +44 (0) 1727 844000
- sjb@conical.co.uk
- www.conical.co.uk/
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You can now restrict your audience through the Facebook Live API
It used to be that Facebook Live would broadcast to the whole world by default. But in a move that brings the platform closer to...
The first digital heritage brand?
There is a great deal of buzz about Pokemon Go but one senses that as the dust settles the marketing profession will have a good long...
Taking a client out for a meal? Order the same food
Why do we entertain prospects and clients? To connect with them, build trust and ultimately get their business.
A common way to do this is...
How to capitalize on screen time.
Business Insider Australia is reporting that Android users touch their smartphones more than 2,500 times a day... That's a lot of...
Pokemon Go proves appetite for Augmented Reality
I previously wrote in a LinkedIn post how snapchat was dominating the Augmented Reality market. In the space of one week, this is clearly...
Better or different - which one are you?
Every company uses USPs to attract new clients but if you're offering the same USPs as everyone else - better service, a better product...
Don't ignore your homepage!
If you're building a new website, consider these six tips for a great homepage. Don't overlook the importance of having a great home page...
Twitter Appoints Facebook Veteran Bret Taylor
Having struggled with growth for a while, it seems as though twitter is taking some steps through a series of high profile hires. Most...
The History of Content Marketing
A neat little infographic here from the Content Marketing Institute outlining the history behind the practice. Follow the link to read...
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If you want some insights into where the content marketing industry may be headed, it might just help to take a look at where it’s been.
Facebook News Feed Changes: What you need to know
Facebook announced last month that they will be increasing the exposure of posts from friends and family on the Facebook news feed.
They...
The power of reciprocity marketing
Doctors in the USA are generally well-compensated, earning around $227,000 a year. Despite this, new research suggests that drug...
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