Facebook has announced that it is changing its news feed algorithm to favor posts from family and friends.
Facebook says it was built on the idea of connecting people with their family and friends and that is the driving force for the new algorithm.
But the new algorithm could mean reduced traffic from your Facebook business page to your website as your posts appear further down people's news feeds.
Call me cynical, but this sounds like a way for Facebook to increase their ad revenue by creating "priority ads" that appear higher up people's timelines. No word as yet as to how this will affect ads but watch this space...
In yet another blow to publishers that have spent years building audiences to build traffic and revenue, the social network is starting to de-emphasize news in favor of posts from friends and family. Facebook, in a blog post today, said it plans to make a number of changes to its news feed algorithm to help users see more posts relevant to their personal lives.